This is what popped up into my head when I read a story in the paper today that home defibrillators don't save lives like ones in airplanes and malls.
Of course the first thing I thought was they were not as good as commercial ones because of the price needed to make them reasonable to home owners. No. Then I thought maybe it was due to lack of training. No. Too difficult for an (presumably) older person to lift or position correctly. No. The person stayed at home too long before asking for help. No.
They don't work as well because more than 50% of the people at home are alone when a cardiac event strikes. As good as they are it takes two people to make a defibrillator save a life.
Ever been in a situation where saving your company is your life? In business it's growth or death so if you're not moving up you're moving down. Sometimes what you need is another person to change the outcome.
Twice in the last twenty-four hours I have spoken to people who decided they needed to get help expanding their businesses. Both had put it off and both were a little frightened about the responsibility of paying someone.
I don't blame them. Skipping a paycheck might be the only answer for an entrepreneur but it's not part of the deal for employees. It will be comforting to know that you've chosen to give your company life with more than just you holding up one end.