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The Ugly Truth About Small Business

Action Workshops

Featured Titles


CDs

Other CDs

Action Workshops

Action Workshops: Personality Masteries

Action Workshops: Science of Success

Advanced Financial Literacy

Advanced Financial Literacy: Financial Ratios
This 3 part series explains the 10 critical financial ratios that you must calculate each month to keep minor issues from becoming major crises.

Advanced Financial Literacy: Gross Margins
Your gross margin must be consistent from month to month. If it is not consistent something is usually wrong. This four part series discusses why gross margins must be consistent and where to look if it isn't!

Advanced Financial Literacy: Keeping Honest Employees Honest
This three part series discusses how to protect your hard earned cash. If you put proper cash systems in place you can keep most honest people honest. This program discusses 21 systems that must be in place to keep your cash yours.

Advanced Financial Literacy: The Ins and Outs of SBA Financing
SBA financing is an option for many companies looking for debt financing to grow their businesses. This four part series discusses the realities of the Small Business Administration Loan Process.

Basic Financial Literacy

Basic Financial Literacy: Basic Business Scorekeeping
This 10 part program looks at the critical financial things you must pay attention to each month. Ellen Rohr describes how Bob, the business owner, handles the financial segment of his business.

Basic Financial Literacy: Budgeting Basics
This three part series is an in depth look at budgeting and how to create a successful budget.

Basic Financial Literacy: True Cost of Making a Sale
This four part series looks at the real costs involved with selling your company's products.

Basic Financial Literacy: Your Score Card
This 9 part series show you how to keep score using your financial statements. It also discusses how your employees impact your scorecard and how to get everyone pulling in the same direction.

Business Operations

Business Operations: Business Disaster Preperation
This four part program series helps you prepare for business disasters. Hopefully none of these will ever occur in your business. However, by following the steps suggested in this series you will be prepared and know what to do when disasters strike.

Business Operations: Customer Service
If you treat your employees with respect and kindness, if you motivate and equip them with the tools they need to do their job, and if you treat them like they’re #1, they, in turn, will unleash a passion to serve your customers like they have never

Business Operations: Myths that Will Sink Your Business
This two part series looks at the realities of pricing. You'll explore reasons for why you charge what you do and how to determine your prices so that you earn a profit.

Business Operations: Top Five Issues Facing Entrepreneurs
This two part series discusses the most common issues that entrepreneurs most face and how to prepare for them. It is better to plan for a potential challenge so that you are prepared if it does happen.

Human Resources

Human Resources: Interview with David Maister

Human Resources: Interview with David Ulrich

People Skills

People Skills: Be Happier at Work
This three part series discusses ways that you can be happier in your work environment.

People Skills: Customer Expectations
This two part series looks at the realities of what customers expect and how to make sure that your employees are doing the right things that help grow your customer base and retain existing customers.

People Skills: How to Hire Employees
Whether you are hiring your first employee or your 50th employee, this 11 part series describes the steps that will help you successfully identify and hire the best possible candidates for the jobs you are seeking to fill.

People Skills: Making Business Personal
This four part series looks at the realities of customer issues today. To succeed you need to make business personal... in how you treat your customers.

People Skills: Putting Emotional Intelligence to Work
This four part series explores what emotional intelligence is and how to best apply it to create a great and successful working environment for your employees.

People Skills: Reviewing Employee Performance
This four part series looks at the different performance evaluation methods used today, how to give honest feedback and some of the legal issues surrounding the evaluation process.

People Skills: Setting Measurable Goals
In this four part series you'll learn how to properly set goals to improve your opportunities for business success.

People Skills: Successfully Terminating Employees
This four part session discusses how to make the best of an unfortunate time... when you must terminate an employee.

Sales and Marketing

Sales and Marketing: Getting and Retaining Customers
In this two part series Russ Evans discusses the Hostile Take Over concept and how to apply it to your business.

Sales and Marketing: Healthy Psychology for Selling
Your sales success depends on your attitude and how you treat customers. This three part series gives you ways to positively modify your behavior to better help your customers, prospective customers, and you.

Sales and Marketing: How to Make a Cold Call
Most sales people hate cold calls. In this two part series you'll learn how to overcome your resistance and ways to increase your success with the cold calling process.

Sales and Marketing: No More Cold Calls - Network!
This two part series give you alternatives to cold calling for new customer leads.

Sales and Marketing: Presentation Skills
This three part series helps ou make better presentations to your customers and prospective customers so that you have a better chance of making sales.

Sales and Marketing: Sell Smarter, Faster, and Easier
This three part presentation looks at the selling process so that you can be smarter, have faster sales, and make your selling experiences easier.